NCSC Denmark Awards

NCSC Denmark Awards 2019 - open for entry!

NCSC Awards is an annual competition where we celebrate the industry’s most successful, innovative and creative efforts. It starts with national competitions in each Nordic country, whose winners then compete against each other in a Nordic Finale. We encourage our members to compete in one or more categories – a great opportunity to show off your work and inspire others!

Last day to enter: 30 August
Finalists are announced: 20 September
Winners are announced: 24 October

Rules

Best Shopping Center

Are you the best Country shopping center of the year? Our most prestigious award will be given to a center that can be seen as a role model and an inspiration for the entire industry. The Nordic winner in this category continues to compete in ICSC European Awards.

Best Innovation

Have you invested in something new and innovative this year? This award promotes innovative thinking and will be given to a center that has implemented a concept or an idea that goes beyond the traditional to create added value for visitors and center.

Best Marketing Campaign

Have you created a really successful marketing campaign this year? This award will be given to a center that has created an outstanding, time limited campaign or activity, with a clear goal and measurable effect.

Best Retail Concept

Which is the most exciting retail concept of the year? In this category we celebrate the tenants that make shopping centers come alive. All NCSC members can nominate a candidate. The winner is appointed by a jury.

Jury

John Hansen

Director at KBH K - Commerce & Culture
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Charlotte Søndergaard

Expansion Responsible Bestseller
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Jakob Knudsen

Director - Contracts and Development at Clear Channel Denmark A/S
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Laurent Salama

CEO Owner at AREA Retail
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Award Partners

Rules

  • The competition concerns shopping centers or shopping center projects in Denmark. New shopping centers or refurbishments must be fully completed by 2018-12-31.
  • Only members of the NCSC can apply to the competition or nominate candidates.
  • Registration for the competition is done by the property owner or his representative.
  • Application must have been received by NCSC no later than 2019-08-30.
  • Competition fee: 2 250 DKK per entry

Competition categories

  • Best Shopping Center
  • Best Innovation
  • Best Marketing Campaign
  • Best Retail Concept

Assessment

Finalists and winners in each category are elected by a jury, appointed by NCSC. The jury consists of 3-5 people and are elected for 3 years. Each jury member assesses the contributions individually based on set criteria. The jury will also visit a selection of centers. Finally, it is that “extra something special” that decides who wins; if the center has achieved something extraordinary and can be seen as a role model and an inspiration to the entire industry. In case of disagreement, the jury chairman has the casting vote.

Assessment criteria:

Best Shopping Center

  1. Finance
  2. Accessibility
  3. Concept
  4. Management
  5. Marketing
  6. Society Integration
  7. Environmental work (CSR)
  8. Tenant mix
  9. Architecture
  10. Innovation

Best Marketing Campaign

  1. Marketing Strategy
  2. Objectives
  3. Marketing plan
  4. Media plan
  5. Brand building
  6. Events
  7. Target groups
  8. Sociala media
  9. Website
  10. Internal marketing
  11. General marketing
  12. Results
  13. Budget

Best Innovation

  1. Idea & Objectives
  2. Activity
  3. Creativity
  4. Results
  5. Budget
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