European Retail in 2017

GfK study on key retail indicators: 2016 review and 2017 forecast.

Europe currently faces troubled waters. The cohesion of the European Union was put to the test multiple times in 2016. Along with perennial issues such as refugees and terrorism, new challenges were posed by the Brexit vote, a rise in nationalist tendencies in almost all members states and increased political tensions in Turkey. Despite these developments, the European economy had a decent year. Europe-wide private consumption continues to support economic development. Retail profited from this, although actual growth rates fluctuate substantially within the European countries under review.

This study shows the main European trends in purchasing power, stationary retail turnover, inflation as well as trends in our current focus country France. The report was launched during spring 2017 by ACROSS Magazine and GfK and you can download it here.

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